Samsung’s first rollable display smartphone, which will have a a 12.4-inch rollable display is likely to be launched in the second half of 2025, potentially signalling the next step in smartphone evolution
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Samsung, already known for its innovations in foldable smartphones, appears to be setting its sights on a new frontier – rollable phones. After dominating the foldable market with devices like the Galaxy Z Fold 6 and Z Flip 6, the company is reportedly developing a phone with a 12.4-inch rollable display.
The new device is anticipated to launch in the second half of 2025, potentially signalling the next step in smartphone evolution. This information comes from a report by a South Korean source, which also hinted at features like an under-display camera, offering users an uninterrupted viewing experience.
Rollable displays the logical next step
The development of rollable phones seems like a natural progression for Samsung, which has been perfecting foldable phones in recent years.
Rollable technology already exists, and concept phones with similar designs have been showcased in the past, suggesting that Samsung could be ready to make this idea a commercial reality.
While the company wasn’t the first to market with a tri-fold phone, as seen with Huawei’s recent release, it could be positioning itself as the pioneer in rollable phones, with an even larger display than the competition.
The rumoured 12.4-inch screen could be a game-changer, offering more screen real estate than any foldable device currently on the market.
The future of Samsung’s Phone line-up
Although there are still several months before a possible launch, Samsung’s rollable phone could debut alongside the Galaxy Z Fold 7, which is expected to be another major release.
Foldable phones have been a success for Samsung, so it seems likely that the company will continue to explore that category while also pushing forward with new technologies. However, details remain scarce, and a launch date in late 2025 is still uncertain.
In the meantime, Samsung fans can look forward to the Galaxy S25 series, expected to arrive in January 2025, as the next significant addition to the company’s smartphone line-up.